Martha Stewart Created This Dreamy Rose And Gardeners Are Scrambling To Get One

Martha Stewart Created This Dreamy Rose And Gardeners Are Scrambling To Get One

Martha Stewart has officially added “rose variety” to her long list of achievements. The Martha Stewart hybrid tea rose reflects her aesthetic down to the last petal: peach-pink with apricot undertones, layered with a citrus-honeysuckle scent. Bred by French grower Meilland, the rose blossoms in a neat, symmetrical bush about 3 feet high and wide, with more than 100 ruffled petals per 4- to 5-inch bloom.

Unsurprisingly, it sold out. Fast. The cultivar thrives in zones 5 through 11 with full sun and well-drained soil. For now, curious fans can see the rose in bloom at the Peggy Rockefeller Rose Garden in New York this June. And for those hoping to get their hands on it, Edmunds’ Roses is offering restock alerts via email.

While demand surges, similar pink hybrids like Burgundy Iceberg and California Dreamin’ offer comparable looks and scent profiles. Both make for worthy stand-ins and possibly long-term companions in the garden, as would many other pink rose varieties.

How to grow the viral Martha Stewart rose in your own backyard

Despite its celebrity connection, this rose isn’t particularly fussy to grow, assuming you follow a few basics. Choose a spot with at least six hours of sun daily, and prep the soil for good drainage using compost. Water regularly, especially during dry stretches, and mulch around the base to retain moisture and suppress weeds. Deep watering, especially right before fertilizing, is a simple tip that will make your roses happier and healthier.

The Martha Stewart rose’s natural bushy shape doesn’t need heavy manipulation, just a pruning once dormant to improve the next season’s blooms. Since it’s compact, it might work for container growing, too, making it a solid pick for patios or balconies. It’s also not a bad idea to brush up on care techniques and practical tricks that will help your rose garden thrive.

To set your rose up for success, be mindful of what grows nearby. Certain plants compete for nutrients or attract pests that can tank a rose’s progress. If you’re planning a garden bed around your Martha Stewart rose, it’s worth checking out the plants that you won’t want in your rose garden.

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